- 4 min read
What is the Engel & Völkers franchise system and how does it work?
The franchise business model is a very interesting option for entrepreneurs. We show you how our Engel & Völkers franchise works and what you should know before investing in it.
What is a franchise?
Franchising is the marketing or service system that brands have. It is a commercial relationship in which the owner of the brand transfers the right to use its image, structure and operational strategy to an investor or entrepreneur.
What is the Engel & Völkers franchise business model?
Our model consists of the assignment of a licence to carry out real estate activities under our brand for a limited period of time and in a limited geographical area, respecting certain conditions of exploitation of the brand that are included in the franchise contract.
What advantages do you get as a franchise partner? The Engel & Völkers franchisee becomes responsible for a real estate shop in the negotiated area, benefiting from the recognition that our brand has in the market. They also have the support and operational structure of the business defined by the parent company, which will help them to consolidate their business in the shortest possible time. The main benefit for Engel & Völkers is that, if the new franchise is successful, its commercial image is reinforced.
The franchise fee
In accordance with the franchise agreement, the franchisee pays an entry fee and a regular fee for the rights to use the brand. In addition, our franchisees benefit from a series of exclusive services that guarantee the prestige and recognition of our brand image.
Franchisee rights
The franchisee acquires the right to use the Engel & Völkers brand image for commercial and advertising purposes.
The contract contains an exclusivity clause which guarantees the franchisee a certain geographical area in which no other E&V franchise can be opened. The brand undertakes to advise the franchisee whenever required on different aspects of the business.
Other legal aspects of the franchise
The main legal aspect to remember when investing in our franchise is that both this new company and the Engel & Völkers brand are legally independent. Therefore, the legal or tax liabilities of either party do not necessarily affect the other.
Opening a franchise with prospects of success
Our franchise model is particularly interesting for those entrepreneurs who wish to start a business based on an existing structure and with an image positioned in the national and international market. Engel & Völkers offers you the best assistance to invest in the real estate sector with a view to opening a successful franchise. Please do not hesitate to contact us for more information about our franchise model.
Become a franchise partner
Request more information about open franchise areas and speak to our expansion team.
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Contact us
Engel & Völkers Spain
Avenida Diagonal 640, 6B
08017 Barcelona, España
Tel: +34 900 747 281