How to choose a good real estate agency to buy or sell your property

Why choose a good real estate agency to buy or sell a property?

Having a real estate professional is essential. Sometimes, the amount of work and paperwork involved in buying or selling a property is underestimated, and people try to manage the process without professional help.

The simplest and most efficient way to sell or buy a home is through a good real estate agency. In fact, a qualified agent will inform you about the steps in the buying or selling process, address questions that arise, and even advise you on strategies to increase the value of your property.

Choosing hastily, or without considering some key aspects, can lead to spending more time than necessary or even missing out on certain advantages.

12 Tips for choosing the best real estate agency

Before hiring an agency, you need to analyze and evaluate different options, as there are many possibilities available in the Spanish market. Here’s a step-by-step guide, along with tips, to help you find the agency that best suits your needs.

Make a list of the best real estate agencies

Start by doing a broad search for different real estate agencies in your area or those that interest you most. A list of 3 to 5 options is a good number to start with. When choosing them, consider their strengths, years of experience, services offered, and the types of properties they work with. Once you have your list of top agencies, it's time to analyze them in depth.

Analyze all their services

What does each real estate agency offer? It’s crucial to know what services they provide to determine if they can help you and meet your expectations. For example, you might be looking for a specialization in luxury homes on the Mediterranean coast, property management, or advice on transforming your house into a passive house, and not all agencies will offer those services.

Study their visibility

Before choosing a good real estate agency, you should evaluate their presence in the market. Opting for a company that operates in a very small area may not be beneficial, depending on the type of property you want to sell or buy. In other words, they may not reach the potential buyers that interest you.

Marketing strategies

It's also important to consider the type of marketing or strategy you'd like to follow. For example, if you want to be discreet in selling your home or need to target a more specific audience, not all agencies may offer those services.

Evaluate their properties

Browse their website or social media profiles, paying attention to the message they’re conveying. This will help you determine if the type of properties they handle matches your interests. Through the details of the properties, such as price or the number of listings, you can assess whether the agency is right for you, or if you need to keep looking.

Know their audience profile

Depending on the type of property you want to sell—or buy—you will need a specific type of audience. For instance, smaller agencies may handle properties aimed at a broader audience, while luxury properties will appeal to wealthier clients interested in real estate investments.

Check customer reviews

One advantage of the internet is the ability to check customer reviews. Look at what ratings they have on platforms like Google, social media, or even on their own website. This will give you clues about customer satisfaction, the duration of the process, or the type of marketing strategies they use.

Another option is to ask your contacts for recommendations. A satisfied client will always speak highly of the company they’ve worked with.

Look for transparency

To trust your property with a good real estate agency, it’s essential to assess their level of transparency or review their annual reports. These reports will help you understand the real estate market they operate in and the results they’re achieving, while also demonstrating their expertise in the industry.

Resolve your doubts

The best way to choose a good real estate agency is to clarify all your doubts. For this, we recommend interviewing them. You’ll be able to ask all the questions and get answers that you couldn’t find during your research. For example, you can learn more about how long it takes them to sell a property or the types of strategies they recommend in your case.

At Engel & Völkers, we’re happy to meet with you and assist you—without any obligation—so you can make an informed decision.

Evaluate customer service

Once you’ve resolved your doubts—through a personal interview with the agency—it will be easier to assess the treatment you received: Were there any positive—or negative—details that helped you form an opinion about them?

Compare your options

It’s advisable to take notes of all the information to make a final assessment, and discard those agencies that, despite having experience, may not offer exactly what you’re looking for.

Make your decision

Finally, after evaluating all the previous points, it will be easier to find the agency that fits your needs and offers the best service. Contact the real estate agency, and soon an agent will start the process with you.

Why choose Engel & Völkers as your real estate agency

To make your choice easier, we want to show you the advantages you can enjoy when working with us:

Personalization

In the real estate market, each transaction is unique. That’s why at Engel & Völkers, we offer a completely personalized service that adapts to the specific needs of each client. Our priority is your satisfaction.

Exclusivity

Not only do we specialize in luxury properties, but we also have a global reach, allowing us to connect with the most discerning clients. We are present in the world’s most important locations, where exclusivity and excellence go hand in hand.

Passion

Real estate is our passion. Our team is made up of top experts, always at the forefront of the latest real estate market trends, ensuring you get the best results and feel supported throughout the process.

If you’re interested in buying or selling a property with us, just get in touch, and we’ll take care of making the process simple for you.