Engel & Völkers Licence Partner South Tyrol > Blog > Tips and tricks to prepare your property for a photo session

Tips and tricks to prepare your property for a photo session

Have you ever wondered how to make your apartment look more welcoming in photos? 



If you are thinking of selling or renting a home, photography is a key part of the marketing process. First impressions count - the pictures provided by the real estate agency are an important calling card, as clients rely on them to get a general idea of the property before a possible visit in person. For this reason, Engel & Völkers provides an experienced property photographer who, thanks to professional, state-of-the-art equipment, is able to capture the potential of your property and highlight its strengths.

In your own small way, you can help to make your home more inviting by adding small touches that will highlight the virtues of your property and encourage potential buyers to take an interest in your offer. In fact, home staging is a property marketing technique that will enable you to speed up the selling or letting process.


Here are some simple tips on how you can make small changes to spruce up your home and prepare it for an effective photo shoot.


1.         Cleanliness and order

A clean and tidy property is always more inviting and welcoming. A feeling of disorganisation and dirtiness immediately lowers the perception of the value of the property and discourages potential buyers. This is why we strongly recommend a thorough cleaning of all household surfaces. A tidy environment is essential. Get rid of coats, shoes, minor decorations and remove private photographs from the walls. Even seemingly small actions such as vacuuming, making beds and putting clothes away in cupboards will go a long way to improving the overall appearance of the home. You will soon see a significant change.


2.         The bare minimum

Get rid of everything superfluous, from magazines to miscellaneous items on the furniture and tables. Make sure the sofa is clean and the cushion covers are immaculate. Opting for neutral colours will help create a bright and uncluttered environment. When it comes to home staging, a minimalist style is the most effective choice. By eliminating superfluous and bulky items, you not only optimise the space in your home, but also enhance the feeling of order and care. This makes the home more inviting and pleasant in the eyes of potential buyers.


3.         Neutrality

The property should be as neutral as possible so that clients can imagine themselves in the rooms being photographed. It is therefore good practice to remove family photographs and personal items so as not to distract the viewer with irrelevant details and objects.


4.         Lighting

It is very important that all shutters and blinds are open so that the lighting and exposure of the house can be seen in the images. If there is little natural light in some places, you can think about turning on some strategic lights to make the rooms stand out better, but be careful not to create annoying shadows. In any case, the photographer and his equipment will also help to bring out the best in the house.


5.         Small renovations

 In the case of major and obvious defects, we may consider intervening on certain structural elements of the house. In this case, our aim is not only to make the house more visually pleasing, but also to increase its commercial and aesthetic value.
 


Now your home is ready for the perfect photo shoot! Our estate agents and professional photographers are ready to provide you with all the support and resources you need to take the perfect photographs to promote your property.

 

And everything after? We'll take care of it!

Contact us now
Engel & Völkers
Licence Partner South Tyrol
  • Via T. A. Edison 15
    39100 Bolzano
    Italy | VAT IT 02841890219
  • Fax: +39 0471 05 45 09

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