Emaar Off-Plan Projects in Dubai: What Buyers Should Know

Emaar's Reputation & Track Record

Be it Emaar’s off-plan projects or completed ones, the developer enjoys a reputation like none other in Dubai. As of December 2024, the developer’s market value (capitalisation) rose to over AED 84 billion - a substantive figure that reflects its success and reputation.

Established in 1997, the company has contributed to Dubai's architecture with iconic projects such as The Burj Khalifa and Dubai Mall. It has also created key communities such as Arabian Ranches, Dubai Hills Estate, and Downtown Dubai.

The company’s track record is undeniable, as it has delivered around 117,000 residential units across Dubai and other markets since 2002. Emaar has also diversified its portfolio into shopping malls, hospitality, leisure, entertainment, commercial leasing, and international business - all of which account for a substantial amount of the company’s earnings. 

Iconic Emaar Off-Plan Projects in Dubai

Having understood a bit of the company’s background, we now proceed to Emaar’s off-plan projects that have already caught the attention of homebuyers and investors alike. 

Here are some noteworthy off-plan properties in Dubai by Emaar:

Altus

• Location: Dubai Creek Harbour

• Property Type: 1, 2 & 3-bed apartments

• Starting Price: AED 1.6m

• Handover: Q1 2029

This project integrates the vibrancy of city life with quiet, natural living. Altus by Emaar provides ample spaces for fitness, meditation, and yoga and other amenities such as kid-friendly pools and outdoor activities. 

Greenridge

• Location: Emaar South

• Property Type: 3 & 4-bed townhouses

• Starting Price: AED 2.94m

• Handover: Q4 2028

Greenridge is an exciting off-plan project by Emaar, offering a serene lifestyle surrounded by lush greenery and world-class amenities.

Located in one of Dubai’s most up-and-coming communities, this development combines modern architecture with sustainable living. With a range of premium townhouses, Greenride promises a perfect blend of comfort, convenience, and exceptional investment potential.

Address Residences

• Location: Dubai Creek Harbour

• Property Type: 1, 2 & 3-bed apartments

• Starting Price: AED 2m

• Handover: Q1 2029

This Emaar off-plan property is being built in the thriving Dubai Creek Harbor. Address Residences has a variety of luxurious apartments and a number of amenities, including a waterfront promenade, playgrounds, cycling and skating tracks, and sports facilities. 

It is also conveniently located near the RTA ferry terminal and metro station for those who want public transport options.

Ocean Cove

• Location: Rashid Yachts & Marina

• Property Type: 1, 2 & 3-bed apartments

• Starting Price: AED 1.76m

• Handover: Q3 2028

One of the most anticipated Emaar off-plan projects is Ocean Cove - situated by Rashid Yachts & Marina. It is for those who love waterfront living and solitude. 

This project is set to be completed by Q3 2028, and will provide residents with premium amenities such as fitness centers, sports facilities, playgrounds, scenic gardens, and an infinity pool.

Club Place

• Location: Dubai Hills Estate

• Property Type: 1, 2 & 3-bed apartments

• Starting Price: AED 1.48m

• Handover: Q4 2028

Another off-plan property by Emaar Dubai is Club Place, which is located in Dubai Hills Estate. It will enjoy a convenient location near Dubai Hills Mall, Dubai Hills Park, and Al Khail Road, for quick access to Downtown Dubai, along with reputed educational and healthcare facilities. 

The Valley

• Location: The Valley

• Property Type: 3 & 4-bed townhouses

• Starting Price: AED 2.48m

• Handover: Q3 2028

Avena is an exciting new addition to the family-friendly community, The Valley. It offers elegantly designed townhouses surrounded by green open spaces and exceptional amenities.

Part of Emaar’s master-planned development, Avena complements its neighbouring sub-communities, Velora and Venera, which together create a harmonious blend of tranquillity and modern living. Residents can enjoy easy access to parks, playgrounds, and retail hubs, making The Valley a perfect choice for families and investors alike.

Terra Heights

• Location: Expo City

• Property Type: 1 & 2-bed apartments

• Starting Price: AED 1.4m

• Handover: Q1 2029

Strategically located in the heart of Expo City, Terra Heights by Emaar offers modern apartments with sleek designs, sustainable features, and panoramic views of the iconic Expo City skyline.

With a focus on connectivity and convenience, Terra Heights provides easy access to world-class attractions, retail, and dining options, making it an ideal choice for professionals and families seeking a dynamic lifestyle in one of Dubai’s most innovative districts.

Investment Opportunities & Potential Returns

There are several benefits to investing in Emaar off-plan properties.

Off-plan properties are increasingly popular with investors for several reasons:

• Off-plan properties generally come at a lower cost than completed projects

• Investors can benefit from flexible, interest-free payment plans offered by developers

• Many developers provide incentives with their off-plan projects, which investors can capitalize on. 

• The value of off-plan properties can grow significantly once the project is completed. As an owner, you can either sell the completed property or rent it out - potentially giving you a high ROI (return on investment). 

How Emaar's Off-Plan Properties Compare to Other Developers in Dubai

Like Emaar, several prominent developers across Dubai are renowned for their off-plan projects. Other prominent developers include:

• Nakheel 

• Sobha Limited 

• Meraas

• DAMAC Properties 

• Azizi Developments 

While all these names are prominent players in Dubai’s real estate industry, what factors set Emaar off-plan properties apart? 

• Emaar’s reputation is one of the best in the UAE. The brand name itself carries a lot of weight and there is high customer trust. 

• Emaar often selects strategic locations for its off-plan property projects.

• Off-plan Emaar Dubai properties are known to have a high ROI upon completion.  

• Emaar’s off-plan projects often sell out quickly due to high investor confidence and demand. 

• The rental yields owners get from completed Emaar projects are often on the higher end. 

Conclusion

Whether you want to book one of Emaar’s off-plan properties or widen your search for a dream home in Dubai, Engel & Völkers is here to assist you.

Our dedicated off-plan team has years of expertise to provide you with a tailored consultation and access to exclusive properties that meet your investment goals.

Find your perfect Emaar investment with Engel & Völkers Dubai by calling us at +971 4 422 3500.